Our mission & vision
Our core values
At MSIG, our core values are our guiding light, ensuring that everything we do keeps our customers’ best interests at heart.
Being sincere, kind, and fair in our dealings with people
Providing high-quality services by constantly enhancing our skills and proficiency
Striving to provide security and satisfaction to our customers
Always improving the way we work while responding to stakeholders' interests
Growing together as a team by respecting one another's individuality and opinions and sharing knowledge and ideas
Located in Singapore, MSIG Asia is the regional holding company. It is a subsidiary of Mitsui Sumitomo Insurance Company, Limited which, in turn, is part of the MS&AD Insurance Group. MSIG Asia is led by its Chairman, Mr Hideyuki Tanaka, and Chief Executive Officer, Mr Alan J. Wilson.
MS&AD Holdings was formed in April 2010 from the business integration of Mitsui Sumitomo Insurance Group Holdings, Inc., Aioi Insurance Co., Ltd., and Nissay Dowa General Insurance Co., Ltd.
MS&AD Holdings is committed to achieving sustainable growth and to enhancing enterprise value through the creation of a world-leading insurance and financial services group with global operations.
MS&AD Holding’s continued growth is driven by five business domains: domestic (Japanese) non-life insurance, domestic (Japanese) life insurance, overseas business, financial services business and risk-related business.
"Echigo-ya" Drapery Store in the Edo Era.
Echigoya - The name "Echigoya" was
publicised by means of "flyers" and branded
loan umbrellas. ©公益財団法人三井文庫
The Mitsui conglomerate began as a shop dealing in kimono fabrics called “Echigoya”. It was opened in 1673 by Takatoshi Mitsui, a merchant in Edo (now Tokyo).
With the aim of accommodating its customers’ needs, Echigoya introduced many innovative business practices. These included adopting over-the-counter-sales and the cash-and-carry system which were unheard of in Japan at the time. Furthermore, Mitsui used flyers and umbrellas printed with the shop's name to publicise his business.
Mitsui also focused on customer-centric business management and brand strategy, and sought to boost employee motivation and satisfaction through personality-oriented performance evaluations. These pioneering approaches laid the foundation for Mitsui’s subsequent success and prosperity.
Sumitomo prospered through
diversification beyond copper into
commodities such as yarns, fabrics,
sugar and medicine. © 住友史料館
A shaft at the Besshi copper mine © 住友史料館
The history of Sumitomo began in the 17th century when Masatomo Sumitomo opened a book and medicine shop in Kyoto. Sumitomo gradually diversified into copper mining and trading, banking and heavy industry.
In 1690, Sumitomo discovered the Besshi Copper Mine in Ehime Prefecture which turned out to be one of the largest copper mines in the world. This major discovery contributed significantly to Japan’s economic development. However, the mining operations also impacted the environment. To help reduce this, Sumitomo planted more than one million trees and even relocated the copper refinery to an uninhabited island.
Sumitomo’s approach of contributing to the development of national and regional economies while also addressing environmental issues sowed the seeds for our corporate social responsibility initiatives of today.
Contributing to tomorrow's Asia
The pillars of MSIG’s corporate social responsibility ethos are embedded in our abiding mission to create a vibrant and sustainable society through our core business together with the sharing of that mission, its vision and values.
MSIG responds unerringly to many issues that plague society by supporting and giving back to the communities in which we operate. These values run deep throughout the organisation and are often visible in the outcomes of activities we have been involved in throughout the region.
Whether it’s a big collective effort or a small, personal gesture of care, every employee makes a real effort to ensure their day-to-day work addresses the needs of local communities – turning our vision and mission into tangible results.
Heep Hong Society